Friday, April 03, 2009

Worst Ad of the Season!

There seems to be a lot of ads on prime time television these days which are competing to be the worst ad of the season. Till now I had thought that the worst one of the lot was the ad for one of the cough candy products which shows a “cool” guy getting irritated with his fellow passenger for asking him about how cool the candy is breaking the window glass of the aeroplane and thrusting his fellow passengers head out. I mean, give me a break. The ad is poorly executed, there is no meaning whatsoever, is completely lacking in creativity and somebody should give a complaint against this one for portraying such irresponsible actions in an ad!
But then I got to see the ad for a leading mosquito repellent and this one has replaced the previous one as the worst ad of the season! It’s completely hilarious and shows the actors going around speaking in woof-tongue, a bark replacing all their conversations supposedly to portray the side effects of using a coil compared to a repellent machine. The presence of a leading-although-now-a-part-of-oldies Bollywood star doesn’t help and the ad comes across as a piece of juvenile piece of work. Maybe with all the recession happening, ad companies have started recruiting fresh interns to get their stuff done!